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Social Distractions: How Wasted Time Costs You Money and Business and How to Get It All Back

August 30, 2012 By Leave a Comment

Article by Leslie Shreve

Social Distractions: How Wasted Time Costs You Money and Business and How to Get It All Back – Business – Organizational

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Earlier in the year I received an e-mail from a client containing a funny article called “Study Finds that Working at Work Improves Productivity.” I found it again on the Internet as well. Not only did I find this article to be refreshingly funny, but no matter how fake and satirical it was, it probably hit the mark on how professionals may be actually spending a lot of their day. I thought this would be a good time to talk about how important it is to actually be working while you’re at work.

The article stated: “‘Our findings are astounding: By simply sitting down and doing work, employees can dramatically increase their output of goods and services,’ said Deputy Undersecretary of Labor Charlotte Ponticelli, who authored the report. ‘In fact, “working” may revolutionize the way people work.’”1

The “study” found that a professional can increase their output threefold just by… working!
Imagine that!

This topic is even more important now because of the state of the economy and because in 2009 there may be many more shifts in the business world, including businesses closing, filing for Chapter 11, conducting mergers or acquisitions, and cutting jobs.

Wouldn’t it be great to strip away anything that’s getting in the way of your productivity and doing the absolute best job you can do while you’re on the job? It could allow you to reinforce your value to the company for whom you work and is likely to strengthen the business overall.

I want to challenge you to pay attention to where your time goes throughout your work day. Catch yourself every time you are chatting on the phone with family or friends, watching YouTube on the Internet or looking at jokes in e-mail during business hours. Another good one is shopping on the Internet.

I have a client who owns a small business in a nearby County. Let’s call her Joyce. Joyce has been in her industry for quite some time, but has owned her business for less than a year. When she called me in for productivity consulting, she suffered from the same afflictions that most of my other clients suffer from: too much paper, a file system that isn’t complete, no task management system, time management issues, too much e-mail, etc….

However, when we got into some discussions about how she managed her time and her day I uncovered two things that were big time suckers. One is common and the other is becoming more common for many professionals these days.

The first issue is lost time due to talking on the phone for non-business reasons. Joyce would spend a couple of hours a day on the phone with friends. If you find yourself on the phone with friends, relatives, co-workers, etc. and you’re being a Chatty Chuck or Chatty Cathy, then check this at the door to your office. Be very careful about how much time in the day you spend talking about non-business topics.

For my business owner readers, you may think that because you own your own business you can do anything you want and it won’t make a bit of difference. Well, depending on what it is and how much time you have, you may be right, but for most business owners, time is money and they don’t have a lot of time. So the best thing to do is make every minute count and be sparing with the breaks and the free time. It’s not free. We all need breaks, but make sure it’s the minority of your time, not the majority. You want your business to grow and succeed, right?

The second cause of lost time for Joyce was Facebook. It’s often part of my conversations with clients as we discuss how it’s affecting their focus, concentration and productivity.

I can tell, of course, that Facebook and all the other social networking sites won’t be losing speed or going away anytime soon. However, Joyce was losing at least an hour every day to Facebook and it wasn’t for business purposes.

While social networking sites are great for personal and business reasons, it’s how you manage your time and your day around them that you have to watch out for. I want to share with you what I recommended to Joyce and then tell you how these changes resulted in saved time and an increase in potential new business for her.

As Joyce sees it, I gave her “permission” to tell her friends that if they called during business hours, she will let it go to voice mail and call them back when she takes a break for lunch or after hours. Her friends respected her wishes and now Joyce has gotten those two or three hours back in her day.

As for Facebook, she was using it for personal reasons. Had she told me she was using it for business reasons, we would have talked more about it. But since it was 100% at this point, I recommended she look at it after business hours. I have other clients who do the same when using Facebook for personal use.

She’s actually turned away from it entirely and I’m not even sure she looks at it after business hours. In any case, she’s gotten that hour back in every work day.

It was imperative that Joyce start using these new recommendations or her business would continue to feel the effects of lost time. Now that she has instituted these tactics, her time devoted to business has increased almost 40% and she’s enjoying progress and peace of mind. Let me share with you the results of these changes.

One of Joyce’s big accomplishments was getting established as a woman-owned business and is now approved to do business with the government. Prior to our work together, she hadn’t had the time to research the steps to take, fill out the appropriate forms, etc. Now, after months of wanting to get to this, she is approved and has recently submitted a $ 10,000 bid for new business. In fact, Joyce now has more time to submit many other bids, which can increase her business greatly.

Another big accomplishment that Joyce has enjoyed was entering all of the business cards (about 200) that had decorated her desk for many months into “Constant Contact.” She was recently able to send out the first of many e-mail blasts to come and it resulted in a big increase in her website traffic. Hopefully that will generate more business for her as well!

So take a page from Joyce’s book and watch where your time goes. Be brutally honest with yourself and see if you can’t squeeze a few more productive minutes or hours out of your day. I always think it’s important to do so, but that’s just me. I’m all about productivity. But now I want to emphasize it. Protect your valuable time. Simplify. Get everything out of your way that could be holding you back. Now’s not the time to be wasting time. Now more than ever!

The satirical article referenced above can be found on the website of “The Onion”: http://www.theonion.com/content/news/study_finds_working_at_work

The author of The Onion article referenced is unknown and to the best of Focus Consulting’s knowledge, all quoted material and referenced statistical data is fictional and included for the sole purpose of furthering the article’s satirical purpose.

About the Author

Leslie Shreve has been teaching business owners, executives and entrepreneurs how to unleash the power of their most productive work day since 2003. Her clients are able to gain more clarity and control every day, so they can enjoy more freedom, focus and success. Leslie focuses on teaching simple, logical and easy-to-use strategies for managing tasks, time, e-mail, paper and more, plus how you can maximize Outlook to support your success. Visit http://www.ProductiveDay.com and grab your FREE Special Report or sign up for Leslie’s e-zine, Work Day Wonders, and get started today.

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Leslie Shreve

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Leslie Shreve has been teaching business owners, executives and entrepreneurs how to unleash the power of their most productive work day since 2003. Her clients are able to gain more clarity and control every day, so they can enjoy more freedom, focus and success. Leslie focuses on teaching simple, logical and easy-to-use strategies for managing tasks, time, e-mail, paper and more, plus how you can maximize Outlook to support your success. Visit http://www.ProductiveDay.com and grab your FREE Special Report or sign up for Leslie’s e-zine, Work Day Wonders, and get started today.












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New Social Networking Tool For Companies And Young Business Managers

August 25, 2012 By Leave a Comment

What Do You Want From Them, Inc. (WDYWFT) recently released a social networking tool for companies and young business managers: An online community that enables businesses to engage up-and-coming personnel, build relationships with recruits, and deliver an effective communication channel that harnesses current technology and cultural trends.

In today’s economy, young managers, typically 18 to 35 years old, often supervise employees who are much older than them. In response to this need for strong leadership at an early age, WDYWFT helps young managers learn subtle managerial skills, talk openly about potential shortcomings, and develop self-improvement methods. The WDYWFT name originated from a need to identify the source of the problem before taking appropriate actions.

From start-ups to Fortune 500 companies across all industries, the WDYWFT platform allows a business to create its own web page within whatdoyouwantfromthem[dot]com.

Young managers can then access the private site for communication forums, social networking, mentoring, support, and various types of guidance. Issues covered include career advancement, conflict resolution, motivation techniques, and a host of other strategies that foster professional growth and maturity. For businesses, the benefits of the WDWYFT platform can include stronger training programs and lower employee turnover. Furthermore, WDYWFT provides a controlled environment that mitigates the distractions of more open social networking sites such as Facebook and MySpace.

“We are very excited to bring this platform and online community to young managers across the country,” noted Anna Smith, Principal of WDYWFT. “By providing a forum for the free exchange of ideas and helpful advice, we hope to equip the next generation of business leaders with the support and inspiration they need to succeed.

We have the potential to create a sea change in how young managers are cultivated for growth,” she added.

Site members can create profiles, search for and connect with fellow members, blog, write forum posts, seek advice, contribute to a wiki-enabled dictionary, search job openings, and much more. Other site tools include mass email, e-newsletters, and messaging systems that enhance communication with, and among, community members.

WDYWFT also features special interest groups. For example, members can connect with other young managers in healthcare, marketing, restaurant & foodservice, retail, and a wide range of other industries. Members also can connect via geographic, age-related, and other commonalities.

What Do You Want From Them, Inc., was founded in October 2009 as a Delaware S-Corporation and has an office in Charlotte, NC.

Most recent developments: WDYWFT is proud to present its latest video – “Training new managers.”

The plot:

* Scenario 1: new managers are not being challenged enough at work and change jobs often (due to lack of suitable training)

* Scenario 2: quickly promoted managers may lack emotional competencies that would enable them to be effectively part of a team and create organizational change.

Watch our latest video here: “Training new managers”

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Use Social Media To Marketplace Your Business With These Guidelines

August 25, 2012 By Leave a Comment

Article by Rosemarie Messano

Use Social Media To Marketplace Your Business With These Guidelines – Business

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Think it or not, there are not quite many organizations out there implementing the Net to its total possible. Social media marketing is really an effective tool for you to use. If correctly utilized, you will find yourself with more buyers for your business. This article has some invaluable suggestions for obtaining social media advertising plans in place.

Rome wasn’t built in a day, and neither will your social media presence. It is not probably that you will wake up tomorrow morning with a few thousand new followers. Some profiles on the social media internet sites will go viral swiftly, but this ought to not be expected as it is not the norm. Offer excellent content, often update your page and interact with your guests and in very good time you will gain a substantial following.

Your posts require to have catchy headlines. These headlines are the first point that your readers will notice. Obtaining their consideration is the crucial and it will make them want to read much more of the article. Put serious effort into creating a creative 1.

Answer questions and reply to comments on social media marketing and advertising sites. Try to verify your page at least twice-day-to-day so that responses are left for also extended. You can adjust settings to get your notifications in your normal e-mail box. Constantly bear in mind that your words are public, so decide on them wisely.

When individuals comment on your website or ask queries, make confident you respond promptly and professionally. Comments can get lost in the shuffle, so make a habit of particularly hunting for new comments every single time you check your feed.

The annotation function located on YouTube can be employed to “hide” discount codes or other details. You can pick the time for the annotation to seem you may wish to have it pop up at the end of your video, so that folks can watch it until the end and get the code.

You ought to drum up some competitors on your Facebook profile. Several men and women like acquiring involved with competitions and contests. If you run a Facebook competition, you will rapidly gain interested subscribers. It does not take an extended time to develop your social media following.

Do your greatest to communicate with people on an individual level. The client does not want to speak to a significant firm. Possessing a buyer talk to just 1 caring particular person will enhance his or her faith in your business.

Appear on the top proper hand corner of your blog. You will see a Facebook LIKE box. Readers can easily “like” it and it will show up on their page. If it is straightforward to uncover and prominent on the front page, folks will not need to have to appear around. You will enhance your exposure if you make it effortless for people to do.

Make sure you have a set plan just before you try social media marketing. Consider page management, the layout of the page and the amount of time to be invested into it. As with other marketing and advertising campaigns, you need to establish a timeline in which you hope to reach your goals. To succeed, stick as closely as possible to your program.

Develop unique provides for social media followers. You ought to offer you them a thing they are not in a position to acquire elsewhere. For instance, launch a contest by means of social media. If contests are not your issue, you can nevertheless give your followers access to bargains that regular consumers will not be in a position to get. This is also a wonderful spot for you to post crucial announcements.

Before choosing a company to support with marketing and advertising via social media, make confident they use two-way. If they do, you can be positive that they will be able to deal with your certain applications with ease. Appear at their current social media pages – how do their clients feel about them?

Take benefit of existing advertising on social media outlets. Not only are they fairly cheap to use, they can target customers who have included certain keywords and phrases in their profiles. Facebook and MySpace have tools that can support you pinpoint this certain population.

You must be capable of utilizing a lot of of the ideas or advice learned right here to put together a great advertising strategy that will actually blow away your competition. Keep your content fresh, existing and updated, and continue to develop your advertising and marketing strategy more than time.

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Simple Ways To Use Social Media For Business

August 15, 2012 By Leave a Comment

Article by Olivia Bustamante

Simple Ways To Use Social Media For Business – Marketing

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If we all had a dime for every time anybody told us how crucial social media is to our promoting, we would seemingly all be millionaires. Social media has been around for just over a decade with the establishment of AIM and AOL. We have come from a web “text message” to now being able to communicate and interact with people across the globe (i.e. Facebook, Twitter, Linkedin, etc.).

When MySpace earned enormous prevalence in 2004, strikingly the same year that Facebook was founded, it provided individuals fun and customization – yet did very little to empower users to collaborate with one another. Once Facebook and Linkedin came into the game, things quickly adapted; at least in regards of the social components of each site.

At first, social media was used to simply exchange words quickly with your peers. This is where social media has transformed into an avenue in which we can meet, connect, and even encourage others. Now that we are able to not only exchange words, but more particularly, exchange experiences and insight and put a face to a name, we are able to create relationships with people that are going to allow us to prosper professionally – hopefully even build some good relationships as well.

When thinking of your Facebook appearance, it is not smart to just look at the amount of friends. This represents how many people have agreed to be your friend, yet does it explain to you if they appreciate your page? Does the number of friends signify that your products and services are resonating with your following and that these friends will someday grow into sales? No. The purpose of Facebook is interaction.

Bear in mind when I was comparing AOL to the new forms of social media and said that the main flaw was the lack of interaction? The reason that Facebook is so effective is that it enables your friends to comment, share, and like all of your content. This is somewhat true for the other social media websites although, Facebook still has the sweeping benefit for a bunch of reasons. A couple of them involve the feature to contain video and of course, close to 300 million people use it.

One way to amplify your Facebook brand quickly is to engage your following. I know, I know, this seems too effortless! It might appear painless however so many people go astray inadequately when doing this. The object is not only to engage your following but also amuse them as well. When sharing videos or photos and asking them to “like” the page, why not ask your friends to “share” the video or picture and that means even more people are exposed to your brand

“Sharing” and “liking” bring excellent exposure to your business although is that enough? What truly engages your friends and gets them involved is asking questions. When posting a picture or video, you should also ask a question about what is being posted to advise involvement. If they “share” or “like” your post that is wonderful! But what you really want is comments to show others whom didn’t “share” or “like” your page, that the content being circulated is valuable and interesting to others lives.

LinkedIn is social media is the social network for professionals! Even though Facebook and Twitter are also used for business networking, they merely do not posses the standard of Linkedin’s database of complementary and motivated professionals. Linkedin gives professionals the ability to “link” or “connect” with others based on either common interests in the industry, or based on the opportunity for advancement by networking. That is characteristically what Linkedin is; one big networking website. But many people from Linkedin do not know each other, that is its object! Linkedin gives individuals the opportunity to link up with other appropriate professionals that will, expectantly, allow them to link with their connections and build their company.

Twitter has become an influential force in the social media world lately. When the first Tweet was sent in 2006, the public had no idea what power it would maintain. When it first hit the mainstream it was most often used by the younger cultures and high profile athletes and celebrities to read about each others lives. It has now grown into an avenue for hopeful professionals and business people to make a name for their company and develop a voice within their field.

One of the main reasons that Twitter has become so popular and gained mass recognition is that it is easy and to the point. It enables you only 140 characters, much like a text message, to get your point across. This is essential to the success of Twitter. As I said, Twitter is the most basic form of social media used by the public today. Not for the actuality that you are restricted to the length of Tweets, but rather that you are allowed just that; Tweets. That’s it. You can Tweet, ReTweet, follow, and be followed. There are no games or groups or anything like it. Its to the point! People follow those whom they want to learn from and can be interacting with people in your field.

Hopefully now you have a greater idea of how to grow your social media image. These methods are without doubt not the only methods or best practices to use, yet it will give you a good foundation and start on the right path. What I encourage you to do from this stage on is reach out to as many people as you can and try to get your content seen and heard. If you do that, you will be effective through social media, guaranteed.

Now you just need to start creating a website content strategy to start promoting through these social media avenues.

About the Author

Helios Media Marketing is an Arizona based online advertising agency that specializes in attracting targeted traffic to your website while engaging those visitors with quality content. We also specialize in high quality video production for companies in the valley.

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Olivia Bustamante

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Helios Media Marketing is an Arizona based online advertising agency that specializes in attracting targeted traffic to your website while engaging those visitors with quality content. We also specialize in high quality video production for companies in the valley.












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Social Media: Use Its Power to Grow Your Business

July 31, 2012 By Leave a Comment

Article by Patrick E Hughes

Social Media: Use Its Power to Grow Your Business – Web 2.0 – Social Communities

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Growing a business is perhaps the hardest part of conducting a business. This is especially true if the company is small and is competing against other well established companies. There are many methods you can use to promote your business. One of them is marketing. This method can be very effective especially if used in the correct way. The methods of marketing are quite plentiful. The most recent method that is very effective is the social media platforms.

Social media is a very powerful marketing tool because of a number of reasons. The biggest reason is that it has lot of followers. People form all walks of life and ages use the networks to communicate and express their ideas. These social networks have no retractions for who can join the sites.

With them having a lot of people means that you are most definitely going to get your target market here. Whatever you are selling you are definitely bound to meet someone that needs it. Whatever you advertise will reach millions of people all across the world.

Other than that, it is a very powerful marketing tool since it’s able to pass the message quite fast to many people. Posting a message takes only a minute or so. There are also no restrictions or procedures that you need to follow so that you can be able to pass the messages. You will be able to alert your customers of any new products within no time.

You can use social media to promote your products. Give discounts to those people that follow you or are your friends. Put conditions for other people to be able to enjoy the same discounts, get them to follow you or like your page. This will increase the amount of traffic, increase the popularity of your company, and hopefully increase your sales at the same time.

You can also use social media to get ideas of how you should conduct business. You can ask members of your fan page what they want you to do to your products to suit them more. Implement the ideas that you can. This will make the products more user friendly, increase sales and consequently more revenue.

You can also use social networks to post photos of your product. This will help people get an idea of exactly what it is that you are selling. You can also include a little description of the product. This will greatly increase your sales.

Social networks also help you know what the other businesses are doing and you can emulate some of their top strategies or make them even better. This will give you an edge over the other companies.

About the Author

For more expert tips and advice on social media go to redsky.ie – an award-winning web company growing business online since 2001.
P.S. Remember to download The Ultimate DIY SEO Guide for free at redsky.ie – discover how to grow your business with SEO and dominate the world’s largest search engine!

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For more expert tips and advice on social media go to redsky.ie – an award-winning web company growing business online since 2001.
P.S. Remember to download The Ultimate DIY SEO Guide for free at redsky.ie – discover how to grow your business with SEO and dominate the world’s largest search engine!












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Social Media: Tactics and Tips to Develop Your Business Online

July 31, 2012 By Leave a Comment

Article by Patrick E Hughes

Social Media: Tactics and Tips to Develop Your Business Online – Web 2.0 – Social Communities

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There are very many ways that you can use to develop your business. One way that has proved to be quite effective is advertising. Normal advertising has become very difficult especially for the smaller companies, since it is quite expensive. This has prompted people to use other channels like the internet.

One way which you can boost your business is through online marketing. There are mainly two ways through which you can be able to market your company online. They include using social media and search engine optimization.

With the recent craze of people using social media this method has proved to be the cheapest and most effective. For you to be good at using social media there are several tips that you need to apply.

Transparency is one way which you can use to help market your business. When communicating with the people it is very important that you are able to give them information they ask for in a transparent manner. People hate it when they feel cheated or know that something has been hidden from them. Lack of transparency will only drive people away from your company and make them have a negative attitude towards it.

When communicating with potential customers via social media it is very important that you ensure that you add value to the conversation. It is very important to let the target market know that you are knowledgeable of what you are talking about. Flaunt your expertise with them. This will make them respect you and think that you are the best at what you do and trust your company to have quality products since you seem qualified.

The problem many people have while using the social media is that they end up having friends that are not beneficial to them and consequently waste a lot of time chatting with them. It is very common to find people making friends with celebrities, which is not bad, but if you are there to do business it would be best if you spent more time chatting with your target market. Make sure that the majority of your friends are your target market. Having more time to talk to the target market will help you be able to explain to your potential customers all that they need to know about the company.

Finally, it is also very important that you participate in the networks as a person and not a marketer. Relate to people like a friend. This develops some level of trust and loyalty. People will feel connected to your company since you seem to be a good person. You will end up making more sales this way.

About the Author

For more expert tips and advice on social media go to redsky.ie – an award-winning web company growing business online since 2001.
P.S. Remember to download The Ultimate DIY SEO Guide for free at redsky.ie – discover how to grow your business with SEO and dominate the world’s largest search engine!

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Patrick E Hughes

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Gilbert Grape (Depp) lives in Endora, a place where nothing much happens. The only times the police got something to do is when Gilbert’s autistic brother Arnie (DiCaprio) tries to climb up on the watertower nearby. Taking care of Arnie is mostly Gilbert’s task which can be pretty demanding, at least while you are working at the local grocery store. Then one day Becky (Lewis) and her grandmother passes through Endora getting trouble with the car. Gilbert falls in love with Becky, but gets problems when he tries to find time for his own private life.
Video Rating: 5 / 5

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Social Media: A New Business Approach to Increase Revenue

July 13, 2012 By Leave a Comment

Article by Patrick E Hughes

Social Media: A New Business Approach to Increase Revenue – Web 2.0 – Social Communities

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The main aim of setting up any business is to make huge profits. Businesses try each and every way to maximize profits and reduce costs. One way through which the businesses strive to increase sales is by advertising their business. Advertising is not easy and often requires a lot of money to do so. This is because the expertise and the mediums used are quite costly. However, in the recent past, a new way of enhancing revenue has come up. It involves using the social media to advertise your goods.

Social media is able to increase revenue in more ways than one. The main purpose of the social networks is to advertise your business. It is the most effective way of advertising a business since you are able to reach a very wide target market in a very short time. The more people that get to know of the existence of your products, the higher the probability of people buying them. This way you will be able to generate more revenue.

Generating more revenue is not all about having a lot of revenue. It’s about increasing the revenue while at the same time mitigating costs. Using social media to advertise satisfies this principle.

Social media mitigates cost since it’s a very cheap way of advertising. It does not cost a dime to sign up for the sites and also it does not cost you anything to post your information to the sites. You can also upload pictures of your products at no costs.

In addition, costs can also be mitigated by laying off some of your workers who are in the marketing department. A majority of the companies usually have sales representatives that help market your products. They will not be necessary once you opt to use the social networks. What one person could do, a single post will do even better. You can also choose to outsource the people writing posts and mitigate costs. Outsourcing lowers cost in that you do not have to pay medical coverage or any pension and they can be paid casually.

The reason why you need to lay off your workers is because you do not need a lot of people to post the information for you on the social media platform. One person can be able to handle all this work. Do not worry that you might not reach as many customers since the social networks have proved to be quite effective and have many people using them.

With the above strategies, costs will definitely be reduced and revenue increased meaning that the business will be able to make huge profits in very little time.

About the Author

For more expert tips and advice on social media go to redsky.ie – an award-winning web company growing business online since 2001.
P.S. Remember to download The Ultimate DIY SEO Guide for free at redsky.ie – discover how to grow your business with SEO and dominate the world’s largest search engine!

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Patrick E Hughes

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Social Media: Reinventing the Business of PR

July 12, 2012 By Leave a Comment

Article by Patrick E Hughes

Social Media: Reinventing the Business of PR – Web 2.0 – Social Communities

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Public relations are a very important aspect of any organization. It is the department that deals with how the company interacts with the public. It is very important that a company is able to have good relations with its target market. There are very many things that a company uses to boost public relations. Good examples are social media and the industrial media. Social media has reinvented the business of public relations, making it easier and more effective.

You no longer have to be an expert so that you can be in the public relations department if they depend on social networks. Social mediums are quite easy to use and you do not need to write long speeches to communicate your message. All you need to do is be polite and straight to the point.

To be able to print industrial media you need to get permission from various sources. This makes the task quite hard as compared to social media. You do not require getting confirmation from any authority to print anything. If you have something that you need to point out you can do so in these social mediums.

When a company wants to post a message to the public it usually takes a long time to reach its customers. This is because of the several steps that it needs to go through and the time it takes before it’s published. The time taken can bring about the difference between making profits and incurring huge losses. This is not the case with using social networks. If a company needs to communicate with the public it will do so in a very short time.

Messages sent to the public through other channels are usually less likely to be seen by the larger public compared to using the social media platform. For example, if a company uses the newspaper or the television to pass a message, it is more likely that the majority of the people will not get the message. People will not only get the message through the social networks since they are easy to access, but also because its fun to use the networks, thus they will definitely log in and see the message.

The cost of public relations has also been brought down to almost zero thanks to the social networks. You do not need to pay anything so that you can post anything on the site nor do you pay to register. All you have to do to register is put in the necessary details that are required and from then on you can access the site any time you want. All that the sites demand is that you follow their terms and conditions for you not to be kicked out.

About the Author

For more expert tips and advice on social media go to redsky.ie – an award-winning web company growing business online since 2001.
P.S. Remember to download The Ultimate DIY SEO Guide for free at redsky.ie – discover how to grow your business with SEO and dominate the world’s largest search engine!

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Patrick E Hughes

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Social Media: The Next Generation of Your Business Marketing

July 12, 2012 By Leave a Comment

Article by Patrick E Hughes

Social Media: The Next Generation of Your Business Marketing – Web 2.0 – Social Communities

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Those of you in business will agree that business marketing has proved to be the hardest job that one can do. It usually takes a lot of effort and is quite expensive. However, in the recent past, growing developments have made marketing quite easy. You no longer have to break into a sweat trying to get your business into the limelight. Using social media will simply make your life easier and is way more effective than the old ways of advertising.

Social media has made business marketing to be a very cheap affair. This is because the sites are usually free to register and posting any information to the site is totally free. You do not require a lot of manpower to advertise your business through the sites. This means that you can cut down the number of employees and still manage to make your business well known. You only need one employee to do the posts for you. This will be particularly helpful to the small businesses that are just starting.

Social media has also transformed business marketing by making it possible for you to reach a very huge target market quite easily. The social networks are used by people from all walks of life and all ages. Thus you are bound to find the kind of market you want by using these sites. If your product is for children, you will definitely find moms and children on these sites. With several posts you will make it known to all of them that you are selling a particular product.

For a longtime, marketing has been done by professionals. People have had to go to school so that they can know the techniques of getting customers fast. With the social networks, you do not have to be an expert. All you need to do is post something polite and informative and let the people decide. Since your target market is already there, you do not have to have a skill to get one. Those with small businesses will not have to incur costs of hiring professionals. It’s so easy that it can be done by someone who is totally unskilled, but is good at relating with people.

Social media also allows companies to use the latest in technology to advertise. Businesses use the internet to advertise their business which is a very good step. It shows a positive trend in the marketing world with companies appreciating technology and innovations and taking advantage of them. The business marketing world is growing technologically. Using the internet helps people avoid going out into the harsh weather to sell their products or distribute flyers.
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About the Author

For more expert tips and advice on social media go to redsky.ie – an award-winning web company growing business online since 2001.
P.S. Remember to download The Ultimate DIY SEO Guide for free at redsky.ie – discover how to grow your business with SEO and dominate the world’s largest search engine!

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Social Media: Learn How to Market Your Business Using Social Media

July 12, 2012 By Leave a Comment

Article by Patrick E Hughes

Social Media: Learn How to Market Your Business Using Social Media – Web 2.0 – Social Communities

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If you have not tried to use social media to advertise your business then that might be the core reason why your business is failing. Compared to the other forms of advertising, social networks have proved to be the most efficient and user friendly. Social mediums use the latest in technology which is the internet. If you have not been using the social networks, then you need to learn how.

The aim of any marketing method is to be able to get the information to as many people as possible. With a large number of people with information you are guaranteed to get more customers. The social media platform does its best to be able to have as many people joining them, day in day out. This is what makes them the best place to advertise since they have a lot of people.

They attract people by making the site very easy to use. It will not take a normal person ten minutes to be able to know how to use them. Since the sites are quite user friendly, many people do not have a problem joining them

A majority of social media is also mobile friendly. You can access the site through your mobile phones. Other than accessing the site using the mobile phone, you can also register to the sites. This provides a lot of convenience, hence, this is one of the reasons many people are joining them.

The social networks also give people the option of choosing the particular language they prefer. This makes it possible for people from all over the world to be able to join the sites since they understand what they are doing. They can also be able to relate to the site since the information is in their native language. With the website being in their own language, it makes them feel comfortable.

Social media has no restrictions on the age of the people who are allowed to join the sites. Almost anyone can join these social sites, the age for approval is generally 13 years of age and up. This means that you can never lack the particular type of people that you are looking to sell goods to on these sites

The sites are also accessible from anywhere in the world. They do not restrict people from any country to join them. If you find a particular country not using social media, it’s because the law of that country does not allow it and not the management of the sites. Mostly war torn countries are the ones who have social networks banned.

The social networks are the best to use to advertise your products because of their ability to reach a larger target market.

About the Author

For more expert tips and advice on social media go to redsky.ie – an award-winning web company growing business online since 2001.
P.S. Remember to download The Ultimate DIY SEO Guide for free at redsky.ie – discover how to grow your business with SEO and dominate the world’s largest search engine!

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Patrick E Hughes

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For more expert tips and advice on social media go to redsky.ie – an award-winning web company growing business online since 2001.
P.S. Remember to download The Ultimate DIY SEO Guide for free at redsky.ie – discover how to grow your business with SEO and dominate the world’s largest search engine!












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